Privacy policy

LAB Miami Beach – Privacy Policy

Last updated: 11/28/2025

This Privacy Policy describes how LAB Miami Beach ("we", "us", or "our") collects, uses, and protects your personal information when you visit or make a purchase from shop.labmiamibeach.com ("the Website").
By using our Website, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1. Personal Information

When you visit our Website or make a purchase, we may collect:

  • Name

  • Email address

  • Phone number

  • Billing and shipping address

  • Payment information (processed securely by third-party providers)

  • Order history

  • Account login credentials (if you create an account)

We do not store full credit card numbers. Payments are handled by secure PCI-compliant processors such as Shopify Payments, PayPal, or other integrated gateways.

1.2. Device Information

Like most websites, we automatically collect technical data when you browse, including:

  • IP address

  • Browser type and version

  • Operating system

  • Cookies and tracking data

  • Pages viewed and time spent on the Website

  • Device identifiers

This information helps us optimize performance, security, and user experience.

1.3. Cookies & Tracking Technologies

We use cookies, pixels, and tracking tools from:

  • Shopify

  • Google Analytics

  • Google Ads

  • Meta/Facebook Pixel

  • TikTok

  • Klaviyo or email providers

These tools help us analyze traffic, track conversions, personalize content, and deliver relevant ads.

You may disable cookies at any time through your browser settings.

2. How We Use Your Information

We use your personal data to:

  • Process and fulfill orders

  • Provide customer support

  • Communicate order confirmations and updates

  • Improve our website and shopping experience

  • Detect and prevent fraud

  • Comply with legal obligations

  • Send marketing emails (only if you opt-in)

  • Run targeted advertising campaigns through Meta, Google, TikTok, etc.

3. Sharing of Personal Information

We may share your information with trusted third parties solely for business purposes, including:

  • Shopify (store hosting and order processing)

  • Payment processors

  • USPS, UPS, FedEx, or other shipping carriers

  • Google Analytics and Google Ads

  • Facebook/Meta and Instagram Ads

  • Email marketing platforms (e.g., Klaviyo)

  • Customer support systems

We do not sell your personal information.

We may also share information to comply with legal requirements or protect the rights of LAB Miami Beach.

4. Targeted Advertising

We use your browsing behavior and purchase history to deliver personalized ads using platforms such as:

  • Google Ads

  • Facebook / Meta

  • Instagram

  • TikTok

  • Pinterest (if configured)

You can opt out of targeted advertising at:

5. Your Rights (California CCPA/CPRA & U.S. Compliance)

Depending on your state, you may have the right to:

  • Request access to the personal data we store

  • Request corrections or updates

  • Request deletion of your data

  • Opt out of data sharing used for advertising

  • Receive a copy of your data

To exercise your rights, contact us at:
support@labmiamibeach.com

We will verify your identity before responding to any privacy requests.

6. Data Retention

We keep your information for as long as necessary to:

  • Fulfill orders

  • Provide support

  • Meet legal or tax requirements

  • Improve our services

When we no longer need your information, it is securely deleted.

7. Security

We implement commercially reasonable security measures to protect your personal data, including encryption, secure servers, and PCI-compliant payment processing.
However, no online system is 100% secure, and we cannot guarantee absolute protection.

8. Children’s Privacy

Our Website is not intended for individuals under 18 years old.
We do not knowingly collect data from minors.
If we discover that a minor has submitted information, it will be deleted immediately.

9. Third-Party Links

Our Website may contain links to external sites.
We are not responsible for the content or practices of those websites.

10. Changes to This Policy

We may update this Privacy Policy at any time.
Changes will be posted on this page with an updated “Last Updated” date.

Your continued use of the Website after changes are posted constitutes acceptance.

11. Contact Information

If you have any questions about this Privacy Policy or wish to exercise your rights, contact us:

Email: support@labmiamibeach.com
Business Address: Miami Beach, Florida, USA